Why is Econo Trade Indi falling/rising?

As of 28-Jul, Econo Trade India Ltd is experiencing a price increase, currently at 8.89, reflecting a change of 0.41 or 4.83% upward. The stock has shown a trend reversal, gaining after two consecutive days of decline. It has outperformed its sector by 6.2% today and is trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Despite a year-to-date return of +12.67%, the stock has faced a decline of -7.68% over the past year, with profits down by -10.3%. The stock's attractive valuation, indicated by a 0.4 Price to Book Value and a return on equity of 4.9, suggests it is trading at fair value compared to peers, which may support its recent price movement.
In the broader market context, Econo Trade India Ltd's short-term return of +0.45% over the past week contrasts with the Sensex's decline of -1.59%, indicating that the stock is performing well relative to the benchmark. While the stock has underperformed over the past month with a -5.02% return compared to the Sensex's -3.77%, the recent rise in investor participation, evidenced by a 22.24% increase in delivery volume, suggests growing interest. This liquidity, combined with the stock's current positive momentum, may contribute to its upward price movement despite the overall market challenges.