Why is Ecos (India) falling/rising?

As of 07-Jul, Ecos (India) Mobility & Hospitality Ltd is experiencing a decline in its stock price, currently at 298.00, which reflects a decrease of 3.75 (-1.24%). The stock has been on a downward trend, losing value for the last four consecutive days, resulting in a total decline of 5.71% during this period. Despite outperforming its sector by 2.65% today, the stock's performance over the past week shows a loss of 3.78%, while it has gained 4.03% over the past month. The company's strong fundamentals, including high management efficiency with a return on equity (ROE) of 30.73% and significant growth in net sales and operating profit, suggest a healthy long-term outlook. However, the recent drop in investor participation, with delivery volume falling by 36.53% against the five-day average, may indicate waning investor confidence.
In the broader market context, the stock's recent performance contrasts with the benchmark Sensex, which has only declined by 0.20% over the past week. While Ecos (India) has shown a positive return of 4.03% over the past month compared to the Sensex's 1.53%, the stock's short-term struggles may be influenced by the overall decline in the travel services sector, which has fallen by 3.89%. Additionally, the stock's liquidity remains adequate for trading, but the recent consecutive losses and falling investor participation could be contributing to the downward pressure on its price.