Why is Emami Paper falling/rising?

As of 03-Jul, Emami Paper Mills Ltd is currently priced at 97.81, reflecting a decrease of 0.21 (-0.21%). The stock has been underperforming, having lost 1.85% over the last two days and is currently trading below its 200-day moving average. In terms of returns, the stock has generated a -26.79% return over the past year, significantly underperforming the benchmark, which has seen a 4.07% gain during the same period. Additionally, the company has reported negative results for the last three consecutive quarters, with profits falling by 68.2% compared to previous averages, and a high Debt to EBITDA ratio of 3.57 times indicates a low ability to service debt. Despite having a very attractive valuation with a ROCE of 12 and trading at a discount compared to peers, the overall sentiment remains negative due to poor long-term growth and declining investor participation.
In the broader market context, Emami Paper's short-term performance has been notably better than the benchmark, with a 3.98% gain over the past week compared to the Sensex's -0.62%. However, this positive short-term movement is overshadowed by the stock's long-term underperformance, as it has consistently lagged behind the benchmark over the last three years. The lack of domestic mutual fund investment, which stands at 0%, further suggests a lack of confidence in the stock's future prospects, contributing to its declining price trend.