Why is Emami Paper falling/rising?

As of 04-Jul, Emami Paper Mills Ltd is experiencing a price increase, currently at Rs 108.62, reflecting a rise of Rs 10.81 or 11.05%. The stock has shown a positive trend today, outperforming its sector by 5.13% and reversing a two-day decline. It reached an intraday high of Rs 109.84 and is trading above all major moving averages. However, despite a recent one-week gain of 16.23%, the stock has underperformed over the longer term, with a year-to-date decline of 2.84% and a one-year drop of 17.56%. The company’s financial health is concerning, with a high Debt to EBITDA ratio of 3.57 times and a significant profit decline of 69.1% over the past year, which may be affecting investor confidence.
In the broader market context, while Emami Paper has shown a strong short-term performance, the benchmark Sensex has seen a slight decline of 0.74% over the past week. This indicates that the stock's recent rise is somewhat isolated, as it contrasts with the broader market trend. The paper and paper products sector has gained by 5.96%, which may have contributed to Emami's positive movement. However, the stock's long-term underperformance against the benchmark, coupled with negative results in the last three quarters, suggests that investor sentiment remains cautious despite the recent uptick.