Why is Embassy Develop falling/rising?

As of 01-Aug, Embassy Developments Ltd is experiencing a decline in its stock price, currently at 102.95, which reflects a decrease of 2.35 or 2.23%. The stock has underperformed its sector by 0.66% today and reached an intraday low of Rs 102.05, marking a drop of 3.09%. Over the past week, the stock has fallen by 8.57%, and in the last month, it has decreased by 17.08%. Despite declaring positive results for the last three consecutive quarters, including a significant growth in PAT and net sales, the company faces challenges with weak long-term fundamental strength, as evidenced by a -41.01% CAGR growth in operating profits over the last five years and a poor EBIT to interest ratio of -4.02. Additionally, 33.89% of promoter shares are pledged, which can exert further downward pressure on the stock price in a declining market.
In the broader market context, the stock's performance has been notably worse than the benchmark, with a one-year return of -23.11% compared to the BSE500's decline of only -4.13%. This stark contrast highlights the stock's struggle to maintain investor confidence despite recent positive earnings reports. The company's valuation appears expensive relative to its returns, with a return on equity of just 0.30%, indicating low profitability per unit of shareholders' funds. The combination of weak fundamentals, high promoter share pledges, and significant underperformance relative to the market contributes to the ongoing decline in Embassy Developments Ltd's stock price.