Why is Emerald Leisures falling/rising?

As of 15-Jul, Emerald Leisures Ltd's stock price is currently at 227.95, reflecting an increase of 6.85, or 3.1%. The stock has shown strong performance recently, gaining 9.07% over the last three days and outperforming its sector by 1.92% today. It has also been trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a positive trend. However, the company faces challenges, including an increase in pledged promoter shares to 24.01% and a negative book value, which raises concerns about its long-term fundamental strength. Despite generating a return of 4.56% over the past year, the company's profits have declined by 11.9%, which could impact investor sentiment.
In the broader market context, Emerald Leisures has outperformed the Sensex in the short term, with a 5.00% return over the past week compared to a decline of 1.36% for the benchmark. While the stock has shown consistent returns over the last three years, its long-term growth prospects appear weak due to low net sales growth and high debt levels. This combination of strong short-term performance against a backdrop of fundamental weaknesses may create a mixed outlook for investors, balancing immediate gains with potential long-term risks.