Why is EPL Ltd falling/rising?

As of 29-Jul, EPL Ltd's stock price is currently at 217.95, reflecting a decrease of 0.3, or 0.14%. The stock has been underperforming, having fallen consecutively for the last three days, resulting in a total decline of 6.38% during this period. Additionally, EPL Ltd has underperformed its sector by 0.92% today. Over the past week, the stock has dropped by 6.02%, and in the last month, it has seen a decline of 9.56%. Despite a strong ability to service debt and impressive growth in net profit, the stock's performance has been hindered by poor long-term growth prospects and a significant reduction in promoter confidence, with promoters decreasing their stake by 24.89% in the last quarter.
In the broader market context, the Sensex has only declined by 1.03% over the past week, indicating that EPL Ltd's short-term performance is significantly worse than the benchmark. While the stock has generated a return of -2.94% over the past year, the Sensex has remained relatively stable with a minimal change of -0.02%. This stark contrast highlights the challenges faced by EPL Ltd, particularly in light of the declining promoter confidence and the company's slower growth in net sales and operating profit compared to its peers.