Why is Eveready Inds. falling/rising?

As of 12-Sep, Eveready Industries India Ltd's stock price is currently at 440.45, reflecting a decrease of 4.35, or 0.98%. The stock has been on a downward trend, having fallen for the last six consecutive days, resulting in a total decline of 6.01% during this period. Today's trading saw the stock reach an intraday high of Rs 455, but it also touched a low of Rs 435.9. The stock's performance has underperformed its sector by 0.71%. Over the past week, the stock has declined by 5.51%, while it has shown a more favorable return of 7.86% over the past month. Despite positive indicators such as high management efficiency and consistent profit growth over the last nine quarters, the stock's long-term growth prospects appear weak, with net sales and operating profit growing at only 3.49% and 3.13% annually over the last five years, respectively.
In the broader market context, the Sensex has increased by 1.48% over the past week, contrasting with Eveready's decline, indicating that the stock is not keeping pace with the overall market performance. While the stock has generated a positive return of 12.19% year-to-date, it has still underperformed the benchmark's 4.82% gain during the same period. The falling investor participation, with a significant drop in delivery volume, suggests a lack of confidence among investors, further contributing to the stock's recent struggles. Overall, despite some positive financial metrics, the combination of recent price declines and weak long-term growth prospects has led to the stock's current downward movement.