Why is Excel Industries falling/rising?

As of 15-Jul, Excel Industries Ltd is experiencing a price increase, currently at 1,349.45, reflecting a rise of 14.15 or 1.06%. The stock has shown a positive performance today, reaching an intraday high of Rs 1390.3, which is a 4.12% increase. Despite this, it underperformed its sector by 1.3%. Over the past week, the stock has gained 2.73%, and in the last month, it has risen by 12.19%, significantly outperforming the benchmark Sensex, which has only increased by 1.79%. The stock's strong performance is supported by a low debt-to-equity ratio and an attractive valuation, with a return on equity of 5.4 and a price-to-book value of 1.1. Additionally, the stock has generated a return of 10.44% over the past year, which is considerably higher than the market's return of 0.37%, indicating strong investor confidence.
In the broader market context, Excel Industries' recent performance contrasts sharply with the Sensex, which has declined by 1.36% over the past week. The Pesticides & Agrochemicals sector has also seen a gain of 2.36%, suggesting a favorable environment for the company. The rising investor participation, evidenced by an 18.36% increase in delivery volume, further supports the stock's upward movement. Despite the stock trading above all its moving averages, the overall market sentiment appears mixed, as indicated by the sector's performance relative to the stock. This combination of strong individual performance and a supportive sector backdrop contributes to the stock's rising price.