Why is Exhicon Events falling/rising?

As of 28-Oct, Exhicon Events Media Solutions Ltd is experiencing a decline in its stock price, currently at Rs 438.95, which represents a decrease of Rs 13.9 or 3.07%. The stock has been underperforming, having fallen consecutively for the last four days, resulting in an overall return of -8.17% over the past week. Although it opened with a gain of 2.01% today and reached an intraday high of Rs 462, it subsequently dropped to a low of Rs 436. The stock's performance over the past month shows a decline of 1.98%, while it has had a strong year-to-date return of 20.92% and an impressive annual return of 89.20%. There is no information available regarding positive or negative factors impacting the stock.
Broader Market Context: In comparison to the benchmark Sensex, which has gained 0.24% over the past week and 5.22% over the past month, Exhicon's short-term performance has significantly lagged. The stock's recent struggles are evident as it has underperformed its sector by 3.13% today. Despite a rise in investor participation, as indicated by an increase in delivery volume, the stock's liquidity remains adequate for trading. Overall, the stock's recent decline appears to be influenced by its consecutive losses and underperformance relative to the broader market.