Why is Flair Writing falling/rising?

As of 12-Sep, Flair Writing Industries Ltd's stock price is currently at Rs 323.40, reflecting a decrease of Rs 1.75 or 0.54%. The stock has been on a downward trend, having fallen for the last four consecutive days, resulting in a total decline of 4.55% during this period. Despite this, the stock has outperformed its sector by 0.63% today, and it reached an intraday high of Rs 332, indicating some volatility. Over the past week, the stock has shown a modest gain of 0.75%, but its performance over the last month is less impressive, with only a 0.25% increase. Notably, institutional investors have increased their stake in the company by 0.66% over the previous quarter, which may provide some support to the stock despite the recent price decline.
Broader market context shows that while Flair Writing's stock has experienced a decline, the benchmark Sensex has risen by 1.48% over the past week. This suggests that the stock's recent performance is lagging behind the broader market trend. Additionally, the stock's delivery volume has significantly decreased by 74.78% compared to the five-day average, indicating falling investor participation, which could further pressure the stock price. Despite these challenges, the company's low debt-to-equity ratio and the increasing involvement of institutional investors may provide a foundation for future stability and potential recovery.