Why is GEE falling/rising?

As of 26-Jun, GEE Ltd's stock price is currently at 184.90, reflecting an increase of 0.9, or 0.49%. The stock has been on an upward trend, gaining for the last six days and achieving a total return of 14.7% during this period. Additionally, GEE has outperformed its sector by 0.84% today. Over the past week, the stock has risen by 11.49%, and it has shown remarkable performance over longer periods, with a 62.48% increase in the past year and a staggering 660.91% rise over the last five years. However, it is important to note that while the stock has been performing well, its profits have declined by 30.6% over the past year, and it has a relatively low Return on Capital Employed (ROCE) of 8.9, indicating fair valuation but weak long-term fundamental strength.
In the broader market context, GEE's recent performance has significantly outpaced the Sensex, which has only increased by 2.94% in the past week and 7.19% year-to-date. This strong performance relative to the benchmark highlights investor confidence in GEE despite the noted decline in profits and weak long-term growth indicators, such as a 3.57% annual growth rate in net sales over the last five years. The stock's liquidity remains adequate for trading, although there has been a notable decrease in delivery volume, which may suggest a potential concern for sustained investor interest. Overall, while GEE Ltd is experiencing a rise in stock price, the underlying fundamentals present a mixed picture that investors should consider.