Why is Go Fashion (I) falling/rising?

As of 01-Aug, Go Fashion (India) Ltd is experiencing a decline in its stock price, currently at 760.20, reflecting a decrease of 64.0 points or 7.77%. The stock has underperformed its sector by 6.17% today and has been on a downward trend for the last two days, with a total decline of 9.46%. It opened with a loss of 4.74% and has shown significant volatility, trading within a wide range of Rs 100.15. Over the past year, the stock has generated a return of -33.75%, indicating a persistent underperformance compared to the BSE500 index, which has seen a modest decline of 1.55% during the same period. Additionally, the stock is trading below all key moving averages, and there has been a notable drop in investor participation, with delivery volume falling by 83.08% against the five-day average.
In the broader market context, Go Fashion's recent performance contrasts sharply with the benchmark, as it has declined significantly more than the Sensex, which is down only 1.06% over the past week. Despite the company's strong ability to service debt and attractive valuation metrics, such as a low Debt to EBITDA ratio and high institutional holdings, the stock's long-term performance remains concerning. The flat results reported on June 25 and the lowest Debtors Turnover Ratio at 8.02 times further highlight the challenges the company faces. Overall, the combination of poor short-term returns, high volatility, and declining investor interest contributes to the stock's downward trajectory.