Why is Go Fashion (I) falling/rising?

As of 12-Sep, Go Fashion (India) Ltd is experiencing a decline in its stock price, currently at Rs 714.65, which reflects a decrease of Rs 17.35 or 2.37%. The stock has been underperforming, having fallen consecutively for the last three days, resulting in a total drop of 3.69% during this period. Today's trading activity indicates a low point of Rs 707, with a significant decrease in delivery volume, down by 82.91% compared to the five-day average. Over the past year, the stock has generated a return of -42.33%, indicating a consistent underperformance against the benchmark indices. While the company has a low Debt to EBITDA ratio and a relatively attractive valuation, these positive factors are overshadowed by poor long-term growth prospects and a flat performance in recent financial results.
In the broader market context, Go Fashion's short-term performance has been notably weaker than the benchmark, with a 1-week return of -2.48% compared to the Sensex's gain of 1.48%. This trend of underperformance extends over a longer timeframe, as the stock has consistently lagged behind the BSE500 over the past three years. Despite having high institutional holdings, which typically indicate a level of confidence from more knowledgeable investors, the stock's ongoing struggles with growth and profitability have contributed to its declining price. Overall, the combination of recent negative trading patterns and a lack of positive momentum relative to the market has led to the stock's current downward trajectory.