Why is Godrej Consumer falling/rising?

As of 17-Jul, Godrej Consumer Products Ltd is experiencing a price increase, with the current price at 1,274.60, reflecting a change of 13.4 or 1.06% upward. The stock has shown a mixed performance in recent periods, with a 1-week decline of 0.79% but a notable 1-month increase of 6.86%. Today, it outperformed its sector by 0.96%, and while it is trading above its 20, 50, 100, and 200-day moving averages, it is below the 5-day moving average. Additionally, the stock has a high management efficiency indicated by a return on equity (ROE) of 15.49% and a low debt-to-equity ratio, which may contribute positively to investor sentiment. However, there has been a slight decline in investor participation, with delivery volume decreasing by 0.09% against the 5-day average.
In the broader market context, Godrej Consumer's performance over the past month has significantly outpaced the benchmark Sensex, which only increased by 0.83% during the same period. Year-to-date, the stock has risen by 17.38%, compared to the Sensex's 5.27% gain, indicating strong relative performance. The high institutional holdings at 31.74% suggest that more sophisticated investors are backing the stock, which can provide additional stability and confidence in its future performance. Despite the recent drop in delivery volume, the stock remains liquid enough for trading, which may also support its upward price movement.