Why is Guj Apollo Inds falling/rising?

As of 18-Jul, Gujarat Apollo Industries Ltd is experiencing a price increase, currently at Rs. 450.00, which reflects a rise of Rs. 18.0 or 4.17%. The stock has reached a new 52-week and all-time high today, outperforming its sector by 4.82%. Over the past three days, the stock has shown a consecutive gain of 14.9%, and it is trading above all key moving averages. Despite these positive indicators, the company faces challenges such as operating losses and a weak ability to service its debt, which could impact investor sentiment in the long run. The stock has generated a substantial return of 64.41% over the past year, but it has also reported negative results for the last five consecutive quarters, indicating underlying financial difficulties.
In the broader market context, Gujarat Apollo Industries Ltd has significantly outperformed the benchmark Sensex, with a 1-week return of +21.24% compared to the Sensex's -0.90%. This strong performance in the short term contrasts sharply with the company's negative financial results, suggesting that investor enthusiasm may be driven by recent price momentum rather than fundamental strength. While the stock's liquidity appears adequate for trading, the overall risk associated with its weak long-term fundamentals may temper future price movements despite its current rise.