Why is H T Media falling/rising?

As of 26-Jun, H T Media Ltd's stock price is currently at 20.90, reflecting an increase of 0.14 or 0.67%. The stock has shown a strong performance recently, gaining 7.18% over the last four days and outperforming its sector by 2.08% today. Additionally, the stock has outperformed the benchmark Sensex over the past week and month, with returns of 5.82% and 5.50%, respectively. The company has reported very positive results, including a 55.95% growth in operating profit and positive results for the last two consecutive quarters, which have contributed to the recent upward movement in the stock price. However, it is important to note that the company has a weak long-term fundamental strength, with a significant decline in operating profits over the past five years.
In the broader market context, H T Media's recent short-term performance contrasts with its longer-term underperformance, as it has generated a return of -23.58% over the past year, significantly lagging behind the Sensex, which has risen by 6.46% during the same period. While the stock has shown positive momentum in the short term, its long-term prospects remain concerning due to weak fundamentals and a history of consistent underperformance against the benchmark. This mixed performance highlights the volatility and risks associated with investing in H T Media Ltd, as it navigates both positive short-term developments and negative long-term trends.