Why is H T Media falling/rising?

As of 03-Jul, H T Media Ltd's stock price is currently at 21.05, reflecting a decrease of 0.19, or 0.89%. The stock has recently experienced a trend reversal, falling after three consecutive days of gains. Despite being higher than the 5-day, 20-day, 50-day, and 100-day moving averages, it remains below the 200-day moving average. The stock's delivery volume has significantly decreased by 66.1% compared to its 5-day average, indicating falling investor participation. Over the past week, the stock has gained 0.72%, while it has underperformed in the longer term, with a year-to-date decline of 7.96% and a one-year drop of 24.42%. The company has reported positive operating profit growth of 55.95% and has declared positive results for the last two consecutive quarters, but it also faces significant long-term challenges, including a -216.95% CAGR growth in operating profits over the last five years and a weak EBIT to interest ratio.
In the broader market context, H T Media's recent performance contrasts with the benchmark Sensex, which has seen a decline of 0.62% over the past week. While the stock has shown some resilience in the short term, its long-term performance remains concerning, especially given the negative returns of -24.42% over the past year compared to the Sensex's positive return of 4.07%. This underperformance highlights the stock's struggles in a market that has generally been more favorable, indicating that despite some positive quarterly results, the overall sentiment around H T Media remains weak.