Why is H T Media falling/rising?

As of 05-Aug, H T Media Ltd's stock price is currently at 23.37, reflecting a decline of 1.22, or 4.96%. The stock has underperformed its sector by 4.63% today, opening with a loss of 2.2%. During the trading session, it reached a high of Rs 25.6 but fell to a low of Rs 23.37. Despite this decline, the stock has shown a positive return of 9.46% over the past month, although it has decreased by 6.14% over the past year. The stock is trading above its 20-day, 50-day, 100-day, and 200-day moving averages, indicating some underlying strength, but it is below its 5-day moving average. Additionally, there has been a significant increase in investor participation, with delivery volume rising by 427.84% against the 5-day average, suggesting heightened interest despite the current price drop. There is no information available regarding positive or negative factors that could further explain the stock's recent movement.
In the broader market context, H T Media's short-term performance has been relatively better than the benchmark Sensex, which has declined by 0.77% over the past week compared to H T Media's 1.39% drop. However, the stock's year-to-date performance shows a modest gain of 2.19%, while the Sensex has outperformed it with a 3.29% increase. Over the longer term, the stock has lagged behind the benchmark, particularly over three and five years, where it has returned 12.90% and 94.59%, respectively, compared to the Sensex's 38.23% and 114.29%. This context indicates that while the stock has had some positive movements recently, it is currently facing downward pressure amidst broader market trends.