Why is Honasa Consumer falling/rising?

As of 12-Sep, Honasa Consumer Ltd's stock is currently priced at 299.20, reflecting a decrease of 2.6, or 0.86%. The stock has been experiencing a decline, having fallen for the last two days with a total return of -1.24% during this period. In the context of recent performance, the stock has shown a positive return of 11.60% over the past month, although it has significantly underperformed over the past year with a decline of 39.36%. Additionally, the stock's delivery volume has decreased by 57.98% compared to the five-day average, indicating falling investor participation. Despite these challenges, the company has reported strong financial results, including a substantial growth in profit before tax and net sales, alongside a low debt-to-equity ratio and increased institutional holdings, which may provide some support for the stock.
In the broader market context, the stock's recent performance has lagged behind the benchmark Sensex, which has gained 1.48% over the past week and 2.08% over the past month. While Honasa Consumer's year-to-date return of 18.31% is favorable compared to the Sensex's 4.82%, the stock's long-term performance remains concerning, particularly with a 39.36% decline over the past year versus the Sensex's slight drop of 1.28%. This disparity suggests that while the company has shown some positive short-term results, the overall market sentiment and recent trading activity may be contributing to the stock's current downward trend.