Why is India Cem. Cap. falling/rising?

As of 10-Jul, India Cements Capital Ltd is currently priced at 18.14, reflecting an increase of 0.24 or 1.34%. The stock has shown strong performance recently, outperforming its sector by 1.21% today. It is trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a positive trend. Over the past week, the stock has risen by 5.10%, and over the past month, it has increased by 19.34%. However, despite these short-term gains, the company faces challenges, including operating losses and weak long-term fundamentals, with net sales growing at only 1.19% annually and a significant profit decline of 63.8% over the past year. The stock's valuation is considered expensive compared to its peers, with a price-to-book ratio of 2.1, which may deter some investors.
In the broader market context, while the stock has performed well in the short term, it has underperformed the market over the past year, generating a return of -17.02% compared to the BSE500's return of 1.46%. This stark contrast highlights the stock's struggles despite recent positive movements. The overall market has shown resilience, with the Sensex gaining 0.97% over the past month, while India Cements Capital Ltd's performance has been significantly better in the short term, suggesting that investor sentiment may be shifting positively, albeit against a backdrop of longer-term challenges.