Why is India Cem. Cap. falling/rising?

As of 24-Jul, India Cements Capital Ltd is currently priced at 17.84, reflecting an increase of 0.61 or 3.54%. The stock has shown a positive performance today, outperforming its sector by 4.28%. It is trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bullish trend in the short term. However, despite this rise, the stock has underperformed over the past month with a decline of 6.69% and a significant drop of 19.64% over the past year. The company's fundamentals are concerning, with operating losses and a weak long-term growth trajectory, as evidenced by a mere 1.19% annual growth in net sales and a 63.8% decline in profits over the past year. Additionally, a reduction in promoter confidence, with a 24.79% decrease in their stake, raises further doubts about the company's future prospects.
In the broader market context, the stock's short-term return of 4.51% over the past week contrasts with the Sensex, which has seen a slight decline of 0.09%. While the stock has shown some resilience in the short term, its long-term performance remains troubling, especially when compared to the benchmark's 5.18% gain year-to-date. The overall market has generated positive returns, highlighting the stock's significant underperformance, which may be attributed to its weak fundamentals and declining investor confidence.