Why is India Cements falling/rising?

As of 22-Jul, India Cements Ltd is experiencing a price increase, with its current price at Rs 370.50, reflecting a rise of Rs 25.65 or 7.44%. The stock has shown strong performance today, outperforming its sector by 7.15% and gaining after two consecutive days of decline. It is currently trading close to its 52-week high, just 4.05% away from Rs 385.5. Over the past week, the stock has risen by 6.22%, and in the last month, it has increased by 21.79%, indicating a positive trend. Additionally, the company has reported strong financial metrics, including a low debt-equity ratio and high operating profit to interest ratio, which have likely bolstered investor confidence. However, it is important to note that the company has faced challenges in long-term profitability, with a significant decline in operating profits over the past five years.
In the broader market context, India Cements has outperformed the Sensex, which has seen a slight decline of 0.47% over the past week. While the stock has generated a return of 4.82% over the last year, the Sensex has only increased by 2.09% during the same period, showcasing the stock's relative strength. The recent increase in promoter stake, which has risen by 26% over the previous quarter, suggests strong confidence in the company's future, further supporting the stock's upward movement. Despite these positive indicators, the company does face risks due to weak long-term fundamental strength and negative EBITDA, which could impact future performance.