Why is Indian Terrain falling/rising?

As of 23-Sep, Indian Terrain Fashions Ltd is experiencing a decline in its stock price, currently at 34.60, reflecting a decrease of 0.95 or 2.67%. The stock has underperformed today by 1.09% against its sector, and it is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Over the past week, the stock has shown a slight increase of 2.70%, but it has significantly underperformed over the longer term, with a year-to-date decline of 27.54% and a one-year return of -40.79%. The recent drop in delivery volume by 50.75% compared to the 5-day average indicates falling investor participation, which may contribute to the stock's downward pressure. While there has been a slight increase in institutional investor participation, the overall weak long-term fundamentals, including a low Return on Capital Employed (ROCE) and negative operating profits, suggest a challenging outlook for the company.
In the broader market context, the Sensex has shown a slight decline of 0.34% over the past week, contrasting with Indian Terrain's positive performance in the same period. However, the company's long-term performance remains concerning, as it has consistently underperformed against the benchmark over the last three years, with a staggering decline of 50.32% compared to the Sensex's gain of 41.31% in that timeframe. This consistent underperformance, coupled with weak financial metrics and negative operating profits, paints a grim picture for Indian Terrain, contributing to the stock's current downward trajectory.