Why is Indo Count Inds. falling/rising?

As of 22-Sep, Indo Count Industries Ltd is experiencing a decline in its stock price, currently at Rs 289.65, which reflects a decrease of Rs 7.65 or 2.57%. Today's performance indicates that the stock has underperformed its sector by 1.86%, with an intraday low of Rs 288.65. Over the past week, the stock has shown a positive return of 3.82%, but it has significantly underperformed over the last year with a return of -25.92%. The company has reported a high management efficiency with a return on capital employed (ROCE) of 18.12%, but it has also faced challenges, including a decline in profits by 39.8% over the past year and negative results for the last four consecutive quarters, which may be contributing to the current downward pressure on the stock.
In the broader market context, while the Sensex has generated a modest return of 0.46% over the past week, Indo Count Industries Ltd's recent performance indicates a stark contrast, particularly with its year-to-date return of -11.18% compared to the Sensex's positive 5.15%. The stock's liquidity appears adequate for trading, but a significant drop in delivery volume by 42.74% against the 5-day average suggests a decrease in investor participation, which could further exacerbate the stock's decline. Overall, the combination of poor long-term growth prospects, declining profits, and underperformance relative to the market are likely influencing the downward trend in Indo Count Industries Ltd's stock price.