Why is Infomedia Press falling/rising?

As of 21-Jul, Infomedia Press Ltd is experiencing a decline in its stock price, currently at 6.91, reflecting a decrease of 1.5 or 17.84%. The stock has shown erratic trading patterns, having not traded on 4 out of the last 20 days. Its price is higher than the 50-day, 100-day, and 200-day moving averages but lower than the 5-day and 20-day moving averages. Additionally, the printing and publishing sector has gained by 2.55%, yet the stock's delivery volume has significantly dropped by 71.66% compared to its 5-day average, indicating falling investor participation. The company also has a negative book value and a high debt-to-equity ratio, contributing to its weak long-term fundamental strength, which has likely influenced the recent price decline.
In the broader market context, the stock's short-term performance is not available for comparison against the benchmark, as the stock's returns for the past week, month, and year are not provided. However, the Sensex has shown a slight increase of 0.03% over the past week and a gain of 6.12% year-to-date, suggesting that the broader market is performing relatively well. Despite this, Infomedia Press's flat results in June and the lack of growth in net sales and operating profit over the last five years indicate that the stock is underperforming compared to the market, reinforcing the perception of it being a strong sell.