Why is Interactive Fin falling/rising?

As of 19-Nov, Interactive Financial Services Ltd is experiencing a decline in its stock price, currently at Rs 15.44, which represents a decrease of Rs 1.56 or 9.18%. The stock has hit a new 52-week low of Rs 14.53 today, reflecting a significant intraday drop of 14.53%. Additionally, the stock has underperformed its sector by 9.01% today, and it has shown a substantial decline over various periods, including a year-to-date drop of 59.71% and a one-year decline of 61.00%. The stock is trading below its moving averages across multiple time frames, indicating a bearish trend. Furthermore, there has been a drastic reduction in investor participation, with delivery volume falling by 96.69% compared to the five-day average, suggesting a lack of confidence among investors.
In the broader market context, the Sensex has shown a positive return of 0.85% over the past week, contrasting sharply with Interactive Financial Services Ltd's decline of 9.18%. This underperformance highlights the stock's struggles relative to the overall market. While the stock has historically performed well over a three-year period with a return of 129.38%, its recent performance indicates a significant downturn that is not aligned with the benchmark's positive trajectory. The high volatility observed today, with an intraday volatility of 7.8%, further underscores the stock's instability in the current market environment.