Why is Intl. Travel Hse falling/rising?

As of 01-Aug, International Travel House Ltd's stock price is currently at 467.50, reflecting a decrease of 12.5, or 2.6%. Today's price summary indicates that the stock has underperformed the sector despite a slight outperformance of 2.19% earlier. The stock has fallen after two consecutive days of gains, reaching an intraday low of Rs 466.55. Over the past week, the stock has declined by 2.71%, and it has significantly underperformed the market over the past year with a return of -25.10% compared to the Sensex's -1.55%. While the company has a low debt-to-equity ratio and an attractive valuation with a price-to-book value of 2.5, its return on equity (ROE) is low at 9.86%, indicating poor management efficiency and profitability. Additionally, despite a rise in profits by 16.7% over the past year, the stock's long-term growth prospects appear weak, with net sales growing at only 7.38% annually over the last five years.
Broader market context shows that the stock has underperformed the benchmark significantly, with a year-to-date decline of 31.65% compared to the Sensex's gain of 3.15%. The travel services sector has also faced challenges, falling by 4.95%, which may contribute to the stock's downward pressure. The overall market sentiment appears to be negative, as evidenced by the stock's performance relative to the broader market and its recent price movements. The increase in investor participation, with delivery volume rising by 72.87%, may indicate some interest, but the prevailing trends suggest a cautious outlook for the stock in the current market environment.