Why is ITC Hotels falling/rising?

As of 16-Jul, ITC Hotels Ltd's stock price is currently at Rs. 238.50, reflecting an increase of Rs. 9.8, or 4.29%. The stock has recently outperformed its sector by 3.41% and has experienced a trend reversal after two consecutive days of decline. Today, it reached a new 52-week high of Rs. 244.5, indicating strong upward momentum. Despite this positive movement, there has been a notable decrease in investor participation, with delivery volume falling by 43.92% compared to the 5-day average. Additionally, the stock is trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, suggesting a bullish trend. Unfortunately, there is no information available regarding positive or negative factors that could further explain the stock's recent movement.
Broader market context indicates that ITC Hotels has outperformed the Sensex in the short term, with a 1-week return of +4.81% compared to the benchmark's -1.08%. Over the past month, the stock has gained 11.11%, while the Sensex has only increased by 1.02%. This strong performance relative to the benchmark highlights the stock's resilience and attractiveness to investors, even amid broader market fluctuations.