Why is Jay Ushin falling/rising?

As of 17-Nov, Jay Ushin Ltd is experiencing a decline in its stock price, currently at 1,184.45, which reflects a decrease of 62.3 points or 5.0%. The stock has been underperforming, having fallen for three consecutive days, resulting in a total drop of 14.26% during this period. Today, it opened with a loss of 5% and reached an intraday low of the same price. Additionally, the stock's delivery volume has significantly decreased, falling by 87.8% compared to the 5-day average, indicating a drop in investor participation. Despite a strong year-to-date return of 67.38% and a 5-year return of 158.61%, the recent performance has been negative, particularly in the last week where it has underperformed the sector by 5.43%.
In the broader market context, the Sensex has shown a positive return of 1.69% over the past week, contrasting sharply with Jay Ushin's decline of 15.11% during the same timeframe. This suggests that while the overall market is experiencing growth, Jay Ushin is lagging significantly behind, contributing to its downward price movement. The stock's performance relative to the benchmark indicates that it is not only facing internal challenges but is also struggling to keep pace with the broader market trends.