Why is JMJ Fintech falling/rising?

As of 18-Jul, JMJ Fintech Ltd's stock price is currently at Rs. 18.84, reflecting a decline of Rs. 0.86 or 4.37%. The stock has hit a new 52-week low today and has underperformed its sector by 4.08%. It is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages, indicating a bearish trend. Additionally, there has been a significant drop in investor participation, with delivery volume falling by 84.53% compared to the 5-day average. Despite the company reporting positive results over the last six quarters, including substantial growth in net sales and profits, the stock has generated a negative return of 12.66% over the past year, which raises concerns about its long-term fundamental strength.
In the broader market context, JMJ Fintech's short-term performance has been notably poor, with a 1-week return of -7.65%, while the benchmark Sensex has only declined by 0.90% during the same period. This stark contrast highlights the stock's underperformance relative to the market. Furthermore, while the company has shown strong growth in profits, its average return on equity (ROE) is below par, and it has underperformed the BSE500 over the last three years, one year, and three months. This combination of weak short-term performance and concerns about long-term fundamentals contributes to the stock's declining price.