Why is Juniper Hotels falling/rising?

As of 28-Aug, Juniper Hotels Ltd is experiencing a decline in its stock price, currently at 284.00, reflecting a decrease of 4.0 points or 1.39%. The stock has underperformed its sector today by 0.86% and has been on a downward trend for the last three days, accumulating a total loss of 5.02% during this period. Over the past week, the stock has fallen by 4.38%, and its performance over the last month shows a decline of 7.54%. Despite the company reporting healthy long-term growth with a 38.40% annual increase in net sales and a 102.73% rise in operating profit, it faces significant challenges, including a high Debt to EBITDA ratio of 3.59 times, which indicates a low ability to service its debt. Additionally, the stock's return on equity is low at 1.76%, and it has consistently underperformed against benchmarks over the past year, with a return of -26.49%.
In the broader market context, Juniper Hotels' recent performance contrasts sharply with the Sensex, which has shown a decline of only 2.34% over the same week. This underperformance is further highlighted by the stock's negative returns across multiple time frames, including a year-to-date decline of 17.92% compared to a 2.48% gain in the benchmark. The company's liquidity appears sufficient for trading, as indicated by a 49.06% increase in delivery volume, but the overall sentiment remains cautious due to its expensive valuation and low profitability metrics. Thus, while there are positive growth indicators, the prevailing financial challenges and consistent underperformance against market benchmarks contribute to the stock's current downward trajectory.