Why is Juniper Hotels falling/rising?

As of 11-Nov, Juniper Hotels Ltd is experiencing a decline in its stock price, currently at Rs 243.10, which reflects a decrease of Rs 20.1 or 7.64%. The stock has underperformed its sector today by 6.95%, reaching an intraday low of Rs 240.35, and has shown high volatility with an intraday fluctuation of 6.43%. Over the past week, the stock has dropped by 9.76%, and its year-to-date performance shows a significant decline of 29.74%. The company's financial health is concerning, with a high Debt to EBITDA ratio of 3.59 times and a low Return on Equity of 1.76%, indicating challenges in servicing debt and profitability. Despite a healthy long-term growth in net sales and operating profit, the recent flat results and underperformance against benchmarks have contributed to the stock's negative movement.
In the broader market context, Juniper Hotels' performance has been notably worse than the Sensex, which has gained 0.49% over the past week. The stock's year-to-date decline of 29.74% starkly contrasts with the Sensex's increase of 7.34%, highlighting a significant underperformance. The company's inability to generate substantial returns, coupled with a high valuation relative to its capital employed, further exacerbates investor concerns. Overall, the combination of poor financial metrics, high volatility, and underwhelming returns compared to the market has led to the stock's downward trajectory.