Why is Kakatiya Cement falling/rising?

As of 30-Jul, Kakatiya Cement Sugar & Industries Ltd is experiencing a decline in its stock price, currently at Rs 160.70, which reflects a decrease of Rs 3.8 or 2.31%. The stock has underperformed its sector by 2.85% today, having touched an intraday low of Rs 156, marking a significant drop of 5.17%. Over the past week, the stock has decreased by 7.64%, and it has shown a negative trend over the last year with a return of -32.21%. The company has reported operating losses and negative results for the last four consecutive quarters, with net sales falling by 20.8% and a substantial decline in profit after tax of 683.1% compared to previous averages. This weak financial performance, coupled with a low return on equity of 1.87%, indicates poor profitability and has contributed to the stock's downward movement.
In the broader market context, Kakatiya Cement's performance has been notably weaker than the benchmark, with the Sensex showing a decline of only 1.50% over the same week. The stock's long-term fundamentals are weak, as evidenced by its consistent underperformance against the BSE500 over the last three years. While the stock has seen an increase in investor participation, the overall liquidity remains low, and the company's ability to service its debt is concerning, with a poor EBIT to interest ratio. This combination of factors has led to a negative sentiment surrounding the stock, resulting in its ongoing decline.