Why is Kenvi Jewels falling/rising?

As of 11-Aug, Kenvi Jewels Ltd is experiencing a decline in its stock price, currently at 2.93, which reflects a decrease of 0.09 or 2.98%. The stock has underperformed its sector by 3.12% today and has been on a consecutive downward trend for the last three days, resulting in a total return of -6.39% over the past week. Additionally, Kenvi Jewels is trading below its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. Despite a notable growth in net sales of 33.40% over the last six months and a relatively attractive valuation with a ROCE of 13.3, the stock has generated a staggering -52.12% return over the past year, indicating significant weakness in long-term fundamentals.
In the broader market context, the stock's performance has been notably worse than the benchmark, with a -12.01% return over the past month compared to the Sensex's -2.30%. This underperformance is further highlighted by the company's weak ability to service its debt, as indicated by a poor EBIT to Interest ratio of 1.66. The stock has also underperformed the BSE500 over the last three years, one year, and three months, which reflects a concerning trend for investors. Overall, while there are some positive indicators such as rising investor participation and attractive valuations, the persistent declines and weak long-term fundamentals suggest a challenging outlook for Kenvi Jewels Ltd.