Why is Kesoram Inds. falling/rising?

As of 30-Jun, Kesoram Industries Ltd is experiencing a decline in its stock price, currently at 6.04, reflecting a decrease of 0.12 or 1.95%. The stock has underperformed its sector by 1.48% today and has been on a consecutive downward trend for the last four days, resulting in a total drop of 7.5% during this period. Over the past week, the stock has seen a significant decline of 5.77%, and its year-to-date performance is notably poor, with a staggering drop of 97.23%. The company has reported negative results for the last three consecutive quarters, with net sales and profit after tax both showing a decline of 82.44%. Additionally, the company is burdened with high debt and has a weak long-term fundamental strength, which has contributed to its recent price movement.
In the broader market context, Kesoram Industries has significantly underperformed compared to the benchmark Sensex, which has gained 2.09% over the past week and 7.00% year-to-date. While the Sensex has shown positive growth, Kesoram's stock has been marked by a lack of investor participation, with delivery volumes dropping by 91.09% against the five-day average. The company's high institutional holdings at 20.95% indicate that while some investors may have confidence in its potential, the overall sentiment remains negative due to its operating losses and poor growth metrics. This combination of factors has led to a continued decline in the stock price, reflecting a challenging environment for Kesoram Industries Ltd.