Why is Khyati Multimed. falling/rising?

As of 30-Jul, Khyati Multimedia Entertainment Ltd is currently priced at 3.58, showing no change (0.00%). The stock has been trading lower than its moving averages across various time frames, indicating a bearish trend. Over the past week, the stock has decreased by 9.14%, and it has also seen a decline of 30.08% year-to-date. Additionally, the delivery volume has fallen by 19.46% compared to the 5-day average, suggesting a decrease in investor participation. The company is facing significant challenges, including operating losses and a weak ability to service its debt, reflected in a poor EBIT to Interest ratio of -0.26. Furthermore, the stock has underperformed the market over the past year, with a return of -17.51% compared to the BSE500's -2.34%.
In the broader market context, Khyati Multimedia's performance has been notably weaker than the benchmark indices. While the Sensex has shown a decline of only 1.50% over the past week, Khyati's stock has experienced a much steeper drop. This underperformance is compounded by the company's negative EBITDA and a significant reduction in profitability, with profits falling by 99% over the past year. The overall market has been relatively stable, but Khyati Multimedia's weak fundamentals and declining investor interest have contributed to its current price stagnation.