Why is Kizi Apparels falling/rising?

As of 25-Jul, Kizi Apparels Ltd is experiencing a decline in its stock price, currently at Rs 16.50, which reflects a decrease of Rs 1.2 or 6.78%. The stock has hit a new 52-week low of Rs 14.17 today, marking a significant drop of 19.94% at its intraday low. Additionally, the stock has underperformed its sector by 3.91% and has shown erratic trading patterns, not trading on five out of the last twenty days. The stock is trading below all its moving averages, indicating a bearish trend, and has exhibited high volatility with an intraday volatility of 9.62%. In terms of returns, Kizi Apparels has seen a 1-week decline of 6.78% and a 1-month decline of 9.84%, while year-to-date, it has fallen by 33.47%.
In the broader market context, the benchmark Sensex has only decreased by 0.36% over the past week and 1.56% over the past month, indicating that Kizi Apparels is underperforming significantly compared to the market. The textile sector itself has also seen a decline of 2.97%, contributing to the negative sentiment surrounding Kizi Apparels. Despite a rise in investor participation, as evidenced by a 25% increase in delivery volume on July 16, the overall market conditions and the company's poor performance relative to its benchmarks suggest that the stock's current decline is driven by broader sector weaknesses and company-specific challenges.