Why is KMG Milk Food falling/rising?

As of 05-Aug, KMG Milk Food Ltd's stock price is rising, currently at Rs 49.10, reflecting an increase of Rs 1.6 or 3.37%. The stock has shown strong performance today, opening with a gain of 3.37% and reaching an intraday high of Rs 49.10. It is also close to its 52-week high, being only 2.83% away from Rs 50.49. Over the past week, the stock has outperformed its sector by 3.69% and has been trading above its 5-day, 20-day, 50-day, 100-day, and 200-day moving averages. However, there has been a notable decline in investor participation, with delivery volume falling by 66.67% compared to the 5-day average, which may indicate some caution among investors.
In the broader market context, KMG Milk Food's short-term performance has been significantly better than the benchmark Sensex, which has declined by 0.77% over the past week while KMG Milk Food has risen by 3.37%. This trend continues over the past month, with KMG Milk Food gaining 6.37% compared to the Sensex's drop of 3.26%. Year-to-date, KMG Milk Food has outperformed the Sensex, with a return of 44.88% against the benchmark's 3.29%. This strong relative performance suggests that despite the erratic trading and reduced investor participation, the stock is benefiting from positive sentiment and momentum in its recent price movements.