Why is Kopran falling/rising?

As of 28-Aug, Kopran Ltd's stock price is currently at Rs. 155.55, reflecting a decrease of Rs. 1.8 or 1.14%. The stock has been underperforming, having hit a new 52-week low of Rs. 154.05 today and experiencing a consecutive decline over the last four days, resulting in a total drop of 3.23% in that period. Additionally, the stock has generated a significant negative return of 49.28% over the past year, while its profits have decreased by 41.1%. The company has reported negative results for the last four consecutive quarters, further contributing to investor concerns. Despite a low Debt to EBITDA ratio indicating a strong ability to service debt, the overall poor long-term growth and declining net sales have negatively impacted investor sentiment.
In the broader market context, Kopran's short-term performance has been worse than the benchmark, with a 3.23% decline over the past week compared to a 2.34% drop in the Sensex. This underperformance is indicative of broader issues within the company, as it has consistently lagged behind the market, generating a return of -27.30% year-to-date while the Sensex has gained 2.48%. The lack of confidence from domestic mutual funds, which hold only 0.01% of the company, suggests that institutional investors are also wary of the stock's prospects. Overall, the combination of poor financial results, declining sales, and negative investor sentiment has contributed to the stock's downward trajectory.