Why is Kreon Finnancial falling/rising?

As of 31-Jul, Kreon Finnancial Services Ltd's stock price is rising, currently at Rs 45.28, reflecting an increase of Rs 2.15 or 4.98%. The stock has reached a new 52-week high today and has been on a consecutive gain streak for the last nine days, resulting in a remarkable 127.2% return during this period. Additionally, the stock has outperformed its sector by 5.52% today and is trading above all key moving averages. The company has reported very positive financial results, including a 2232% growth in operating profit and an 85.52% increase in net sales over the last six months, contributing to the stock's upward momentum. However, it is important to note that despite these positive indicators, the stock has a weak long-term fundamental strength with an average return on equity of 11.97% and a high price-to-book value ratio.
In the broader market context, Kreon Finnancial's short-term performance has significantly outpaced the benchmark, with a 1-week return of +46.63% compared to the Sensex's -1.22% during the same period. While the stock has generated an 18.53% return over the past year, the overall market (BSE500) has seen negative returns of -3.20%, highlighting the stock's strong relative performance. This contrast indicates that, despite some concerns regarding valuation and long-term fundamentals, the stock is currently benefiting from positive market sentiment and strong recent financial results.