Why is Kriti Industries falling/rising?

As of 11-Jul, Kriti Industries (India) Ltd is experiencing a price increase, currently at 175.80, reflecting a rise of 3.4 or 1.97%. The stock has shown strong performance recently, outperforming its sector by 2.57% today and gaining 3.99% over the last two days. Over the past week, the stock has risen by 6.13%, while in the last month, it has increased by 21.12%. However, despite this positive momentum, there are concerns regarding the company's financial health, including a weak EBIT to Interest ratio of 1.91 and negative results over the last three consecutive quarters, which could impact investor sentiment. Additionally, while promoter confidence has increased with a 0.98% rise in their stake, the company has shown poor long-term growth, with operating profit declining at an annual rate of -18.12% over the last five years.
In the broader market context, Kriti Industries has significantly outperformed the benchmark Sensex in the short term, with a 1-week return of +6.13% compared to the Sensex's -1.12%. However, the stock has underperformed over the past year, generating a return of -10.58% while the market has seen a modest gain of 3.26%. This disparity highlights the stock's volatility and the mixed signals it presents to investors, as it has both strong short-term gains and concerning long-term performance metrics.