Why is LKP Finance falling/rising?

As of 16-Jul, LKP Finance Ltd is experiencing a decline in its stock price, currently at 523.25, which reflects a decrease of 9.75 or 1.83%. The stock has underperformed its sector today by 1.6% and has been on a consecutive downward trend for the last two days, resulting in a total drop of 2.38% during this period. Despite a strong long-term performance with a 184.76% return over the past year, the stock's recent movement is negatively influenced by operating losses and a significant decline in net sales, which have decreased at an annual rate of 10.18%. Additionally, the company's weak fundamentals are highlighted by a negative profit after tax and a low cash position, which contribute to a perception of reduced confidence among investors, particularly as promoters have decreased their stake in the company by 35.37%.
In the broader market context, LKP Finance's short-term performance has been notably weaker than the benchmark, with a 3.10% decline over the past week compared to a 1.08% drop in the Sensex. While the stock has shown impressive long-term returns, the recent negative trends in investor participation and liquidity, alongside the concerning financial metrics, suggest that the market is reacting cautiously to the company's current situation. The combination of these factors indicates that the stock's recent price decline is a reflection of both internal challenges and a lack of confidence from stakeholders.