Why is Lords Ishwar falling/rising?

As of 24-Jul, Lords Ishwar Hotels Ltd is currently priced at 18.00, with no change in price, reflecting a 0.00% movement. The stock has shown a strong performance over the past week, increasing by 12.50%, while it has decreased by 2.23% over the past month. Today's price summary indicates that the stock is performing in line with its sector, with a delivery volume that has risen by 11.51% compared to the 5-day average, suggesting increased investor participation. However, despite a return of 0.00% over the past year and a significant decline in profits by 20%, the stock is trading at a discount compared to its peers, which may attract some investors. Nonetheless, the company's weak long-term fundamentals, indicated by a low average Return on Capital Employed (ROCE) of 2.87% and a high Debt to EBITDA ratio of 3.29 times, contribute to concerns about its growth potential.
In the broader market context, the Sensex has shown a slight decline of 0.09% over the past week, contrasting with the stock's strong weekly performance. While Lords Ishwar has outperformed the benchmark in the short term, its year-to-date performance is notably poor, with a decline of 12.37% compared to the Sensex's gain of 5.18%. This disparity highlights the stock's volatility and the challenges it faces in maintaining investor confidence amidst its weak long-term growth prospects and declining profits.