Why is Mac Charles(I) falling/rising?

As of 01-Aug, Mac Charles (India) Ltd is experiencing a significant rise in its stock price, currently at Rs. 710.20, which reflects an increase of Rs. 91.15 or 14.72%. The stock has recently hit a new 52-week high of Rs. 742.85 and has outperformed its sector by 14.71%. Over the last four days, the stock has gained 20.37%, and it opened today with a gain of 4.82%. Despite the company's high debt levels and negative financial results over the past four quarters, which include a significant drop in profitability, the stock has managed to generate an 18.83% return over the past year, contrasting with the broader market's negative performance.
In the broader market context, while the BSE500 index has shown a decline of 4.13% over the past year, Mac Charles (I) has outperformed with a 19.26% increase over the past month and a 17.40% increase over the past week. This strong performance indicates a divergence from the overall market trend, suggesting that investor sentiment towards Mac Charles (I) remains positive despite its underlying financial challenges. The stock's high volatility and increased investor participation, as evidenced by a significant rise in delivery volume, further support this upward movement, even as concerns about its debt levels and profitability persist.