Why is Mahindra Life falling/rising?

As of 15-Oct, Mahindra Lifespace Developers Ltd is experiencing a price increase, currently at Rs 381.75, reflecting a rise of 13.75 (3.74%). The stock has shown strong performance today, outperforming its sector by 1.19% and reaching an intraday high of Rs 387, which is a 5.16% increase. Over the past week, the stock has risen by 6.41%, while its one-month return stands at 5.12%. Despite these short-term gains, the stock has faced significant challenges, with a year-to-date decline of 17.29% and a one-year drop of 25.64%. Positive factors contributing to the recent price movement include an increase in promoter confidence, as they have raised their stake by 1.29%, indicating optimism about the company's future. However, the company is also grappling with operating losses and weak long-term fundamentals, including a negative EBITDA and declining net sales, which could temper investor enthusiasm.
In the broader market context, Mahindra Lifespace's recent performance contrasts with the benchmark Sensex, which has gained 1.02% over the past week and 1.00% over the past month. While the stock has outperformed the sector today, its long-term performance remains concerning, as it has underperformed the market significantly over the past year, with a return of -25.64% compared to the BSE500's -1.87%. This disparity highlights the stock's volatility and the challenges it faces despite short-term gains, suggesting that investor sentiment may be cautious moving forward.