Why is Master Trust falling/rising?

As of 11-Jul, Master Trust Ltd's stock price is currently at 132.60, reflecting a decrease of 0.6, or 0.45%. The stock has been on a downward trend, having fallen for the last six consecutive days, resulting in a total decline of 6.36% during this period. Additionally, the stock has underperformed significantly over the past week and month, with returns of -5.76% and -20.55%, respectively. While the company shows strong long-term fundamentals, including a healthy growth rate in net sales and operating profit, recent quarterly results indicate a concerning drop in net sales, profit before tax, and profit after tax compared to previous averages. This negative performance, coupled with a lack of domestic mutual fund investment, suggests investor hesitance regarding the stock's valuation.
In the broader market context, Master Trust's performance contrasts sharply with the benchmark, as the Sensex has only declined by 1.12% over the past week and has remained relatively stable over the past month with a negligible change of -0.02%. The stock's year-to-date performance is notably poor, with a decline of 18.82%, while the benchmark has gained 5.58% during the same period. This significant underperformance against the market, combined with falling investor participation and liquidity issues, reinforces the perception of Master Trust as a less attractive investment at this time.