Why is Matrimony.com falling/rising?

As of 21-Jul, Matrimony.com Ltd's stock price is currently at Rs 522.40, reflecting a decrease of Rs 13.3 or 2.48%. The stock has been underperforming, having fallen consecutively for the last two days, resulting in a total decline of 4.78%. It has also touched an intraday low of Rs 518.35. Over the past year, the stock has generated a return of -9.38%, significantly underperforming against the benchmark, the Sensex, which has increased by 1.98%. Despite having a high management efficiency indicated by a return on equity (ROE) of 17.39% and a low debt-to-equity ratio, the company has faced challenges with negative results in the last three consecutive quarters, leading to a decline in profits and overall poor long-term growth. In the broader market context, Matrimony.com has shown a short-term return of +0.44% over the past week, while the Sensex has remained nearly flat at -0.06%. However, the stock's year-to-date performance is concerning, with a decline of 21.37% compared to the Sensex's gain of 5.20%. The stock's liquidity is adequate for trading, but falling investor participation, as evidenced by a significant drop in delivery volume, suggests waning interest among investors. This combination of poor financial performance, consistent underperformance against benchmarks, and declining investor engagement contributes to the stock's downward movement.