Why is Mayur Leather falling/rising?

As of 13-Nov, Mayur Leather Products Ltd is experiencing a decline in its stock price, currently at Rs 14.41, which reflects a decrease of Rs 1.1 or 7.09%. The stock has underperformed its sector by 6.42% today and has been on a downward trend for the last two days, accumulating a total drop of 12.61%. The stock's performance over the past week shows a significant decline of 9.03%, and over the past month, it has fallen by 23.68%. Despite touching an intraday high of Rs 16.74, the stock also reached a low of Rs 14.03, indicating high volatility with an intraday fluctuation of 8.77%. The stock is trading above its 200-day moving average but below its shorter-term moving averages, suggesting mixed signals in terms of momentum. There is a notable increase in investor participation, with delivery volume rising by 61.31% compared to the five-day average, which could indicate some interest despite the overall decline.
Broader Market Context: In comparison to the benchmark Sensex, which has increased by 1.40% over the past week, Mayur Leather's performance has been significantly weaker, highlighting a disconnect between the stock and broader market trends. The Sensex has also shown positive returns of 2.61% over the past month, contrasting sharply with Mayur Leather's substantial losses during the same period. This divergence suggests that external market conditions are favoring broader indices while Mayur Leather struggles with its own challenges, contributing to its recent price decline.