Why is Media Matrix falling/rising?

As of 24-Jun, Media Matrix Worldwide Ltd is experiencing a decline in its stock price, currently at 17.12, which reflects a decrease of 0.34 or 1.95%. The stock has underperformed its sector by 2.64% today and has been on a consecutive downward trend for the last three days, accumulating a total drop of 5.78%. Over the past week, the stock has decreased by 2.06%, while it has shown a significant increase of 67.02% over the past month. However, the company's recent financial performance has raised concerns, with a notable decline in net sales and profits, leading to a negative sentiment among investors. The low participation from domestic mutual funds, holding 0% of the company, further indicates a lack of confidence in the stock's valuation.
In the broader market context, the Sensex has increased by 0.58% over the past week, contrasting with Media Matrix's decline. While the stock has generated a return of -9.61% over the past year, the benchmark has produced a positive return of 6.10%. This underperformance relative to the market, combined with the company's flat results and declining financial metrics, suggests that investor sentiment is currently negative. The stock's high valuation, despite its low debt-to-equity ratio, and the significant drop in delivery volume indicate a lack of liquidity and interest, contributing to the ongoing decline in its price.